• @[email protected]
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    011 days ago

    I just want to take tbis moment to thank Target for their thoughtful removal of DEI policies. You see I’ve wanted to move for a really long time and my wife always had a requirement that anywhere we moved to would have a target nearby. It complicated the process. But now, I don’t have to adhere to that requirement anymore, because we don’t buy anything from them anymore. It’s great. So thanks Target for showing my wife you were a lousy bunch of scum sucking greedy pigs. I’ve known for years, but it’s nice to have proof.

  • @[email protected]
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    012 days ago

    As a MN native… fuck Target! I tried until they laid off a bunch of people I know who didn’t wanna work in the DEAD downtown MPLS scene when given the new “rule” … savage!

    • dditty
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      012 days ago

      Same here. It sucks since Target was/is better than Wal Mart and the Daytons legacy still had them doing a lot of philanthropic donations. But yeah I haven’t shopped at Target in probably 4-5 months now.

      • @[email protected]
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        09 days ago

        Same!!! Thank you for reassuring my thoughts! It meant so much, especially since I am a MN native who used to shop Target religiously… I am so ashamed by them!!!

  • Zerlyna
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    012 days ago

    Yes im pissed at Target but if alll the extra sales are going to Walmart, that’s worse.

  • @[email protected]
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    012 days ago

    Every company/university that’s dropped DEI has done so under political terrorism. NOT ONE has said it cost them money, was ineffective, inefficient, a waste of resources, “didn’t align with their values” or any other scapegoat reasoning.

    I’m not letting them off the hook, though. They were still cowards for giving in to the political pressure, and I’m glad they’re having regrets.

    • @[email protected]
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      012 days ago

      I disagree that they’ve all done it under political duress. I think many of these companies have used the political environment to be shitty, and drop something they didn’t want to support.

      I think it’s just like Republicans over the past 12+ years. Once Trump came along and normalized hate speech, it’s empowered other wastes-of-oxygen to do the same. They’ve always been racists and bigots, but now it’s acceptable to do it publicly. I try to do my part by calling it out when I can. Silence is complacency, so I’m all in on name and shame in the moment.

      • nfh
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        012 days ago

        It’s not that there wasn’t any political pressure. It’s that the slightest bit of pressure caused them to pull the plug swiftly.

        I think the companies who were led by people personally antagonistic to DEI already weren’t doing it. They started it when the political winds were in favor of DEI, found that it did something beneficial for them that was worth the investment (ultimately, increasing profits, probably through PR) and reaped what they could. But the slightest headwinds caused them to drop it, for lack of confidence it would be worth the continued investment. For others, it was beneficial enough this pressure didn’t change their decisions.

        None of this is likely coming from company leaders caring about DEI for some sort of principled reason, just companies who care about only one thing, reassessing the value of DEI in terms of that one thing, $ return on spend. This is a group who needs subtler treatment than the anti-DEI crowd, this is fair weather friends who don’t care. What little we can do is reward those who don’t give in to the slightest push.

        • @[email protected]
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          012 days ago

          Honestly, I’m so damn pessimistic anymore that I default to the preparator being intentionally malicious. I’ve been burned too many times. You’re definitely right though, I just hate that it’s a thing. It’s nauseating.

  • @[email protected]
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    012 days ago

    Love to see it. 💕

    I went to Target during my errands just to use their bathroom, and was shocked at how empty it was. I was reminded of KMart when they started to die.

    • @[email protected]
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      012 days ago

      i used to love going to kmart back then. close parking. easy in-and-out. no lines and no big crowds, not even friday after thanksgiving or christmas eve.

  • @[email protected]
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    012 days ago

    I’m surprised if the boycott is having any effect since I’ve hardly heard anything about it since it started. Target around here is somewhat useful though I haven’t gone there since pre-boycott. Also when I’ve gone, I’ve often taken parking lot delivery, which might not count as foot traffic.

    • @[email protected]
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      012 days ago

      I mean foot traffic being down for eight weeks in a row and then struggling financially is pretty much proof it’s working, right? We knew we wouldn’t bankrupt them in a few minutes, we’re trying to get their attention.

      Also - as far as the reason you’ve not heard much about it, corporate media doesn’t wanna show people the power they have. It’s simple.

      • @[email protected]
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        012 days ago

        I know there are two events, 1) boycott and 2) foot traffic down. I’m not at all convinced that the two are related more than slightly. Foot traffic down = people are broke and/or more frugal because of Trump, maybe. I’d like to know how foot traffic has been for retail in general.

  • Billiam
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    12 days ago

    Just goes to show how bending the knee to the bigot brigade doesn’t work. Are more of the fat orange traitorous fuck’s cult shopping there?

    No.

    Target did exactly what they wanted- first by hiding their Pride merch last June, and then by eliminating their diversity programs- and the only result is the people who didn’t shop at Target still aren’t, but the people who did shop there are taking their business elsewhere.

    Soon Target’s going to have to either try to reverse course to save face with their former clientele, or they’re gonna have to double down in an effort to attract more MAGAts to their rotting corporate corpse. And as InBev learned with Dylan Mulvaney, that’s not a decision you want to fuck up.

    • @[email protected]
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      010 days ago

      It’s more than that. The right wing dollar doesn’t come back. They use bud light as an insult still. The queer community will be marketed to if you do right by us. Break that trust and it can be earned back. The right wing community will instead declare your product their anathema.

    • @[email protected]
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      012 days ago

      InBev stock is up 1.6% over the last year. If you’d bought stocks this January, you would have made about 30% profit.

      • Billiam
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        012 days ago

        InBev is doing fine, because they own over 600 brands globally.

        Bud Light sales however are not doing fine. Its sales are down about 40% compared to pre-2023 levels, and has dropped from most-popular to third most popular beer. They pissed off the no-taste mouthbreathing MAGAts who were their primary customers by mailing Dylan one fucking can, and then pissed off everyone else when they threw Dylan under the bus immediately because the MAGAts started all bleating about it.

        Target is now literally in that same position.

        • @[email protected]
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          012 days ago

          So the boycott was pointless, as indicated. I also saw people saying they were going to boycott InBev, and they clearly had an impact for some period of time, along with the Bud Light boycotters, yet here we are. Also, you mentioned InBev, not Bud Light.

          • Billiam
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            012 days ago

            My dude, it sounds like you’re being needlessly accusative.

            I never said InBev was in trouble; I said they fucked up their response to the Dylan Mulvaney backlash. Which they absolutely did, and it caused their most popular American beer brand to lose sales.

            A lot of people at the time were (correctly) pointing out that most of the beers the MAGAts decided to switch to in their performative protests were also owned by InBev.

  • @[email protected]
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    12 days ago

    Haven’t bought from Target since Feb 9. They used to be a store I bought from multiple times per week. I bought from them specifically because I didn’t agree with Walmart or their ethics, and Target — allegedly, I guess — was the opposite. A supporter of the community and social causes. Until it was convenient for Target to not do so anymore.

    I have moved to other stores that have a backbone and stand up for their whole community and all of their employees.

    Fuck that company. I hope they burn.

    • @[email protected]
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      012 days ago

      The fact that you thought target was ever the opposite of Walmart in ethics demonstrates you were never paying attention in the first place

      • @[email protected]
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        012 days ago

        Whereas all corporations are fundamentally concerned with the bottom line, you should shop at those whose actions are ostensibly less evil. Even if Target’s commitment to these issues in the past was merely performative, that performance should be rewarded.

      • @[email protected]
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        12 days ago

        Perhaps I was naïve and it was always skin deep and Walmart just didn’t care to hide it, it’s possible. But there was a time when yes, I did think Target was a better supporter of its customers social causes. Every company is just a company, after all, but the pendulum going from “we sell pride merch!” to “what’s diversity?” was particularly jarring for me, and evidently I’m not alone in that feeling.

        • @[email protected]
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          012 days ago

          It was publicly anti union. They never cared about social causes. They paid workers squat all–diversity in worker suppression.

          Caring only that there’s a diverse lower class catering to your needs is not actually caring in the first place.

          • @[email protected]
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            012 days ago

            Judging anyone by your own personal standards isn’t community.

            If you wanna be part of the solution, stop being part of the (judgmental) problem.

            • @[email protected]
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              12 days ago

              I’m a union rep, I’m already part of the solution … Doesn’t mean I can’t still talk shit . I just already boycotted consumerism years ago