Check out the latest Behind the Bastards podcast about this. Mostly a scam to raise funding and also a good bit of creepy eugenics tossed in too!

Only not

False.

https://web.archive.org/web/20250407190559/https://www.newscientist.com/article/2475407-no-the-dire-wolf-has-not-been-brought-back-from-extinction/

And Colossal claims it has turned grey wolves into dire wolves by making just 20 gene edits?

That is the claim. In fact, 5 of those 20 changes are based on mutations known to produce light coats in grey wolves, Shapiro told New Scientist. Only 15 are based on the dire wolf genome directly and are intended to alter the animals’ size, musculature and ear shape.